We start each engagement with an understanding of the client’s needs and big vision. Then we develop a customized plan to accomplish this together.
We work with our clients to evaluate strategy in the following areas: corporate social responsibility and corporate giving, foundation grants, integrated social impact brand strategies, and other purpose-driven landscapes. We ensure that our client’s impact goals are brand-aligned, obtainable and sustainable. We will help you develop realistic timelines to ensure you are able to meet your impact goals, prepare to respond to any necessary infrastructure adjustments, and to help ensure long-term commitment to projects and community partners.
The social impact and purpose-driven landscapes have important considerations that have been overlooked or insensitively portrayed for far too long. As we move to a culture of inclusion, tolerance and empathy, we help our clients understand every perspective, and tell stories in a new way that puts the beneficiary first. We help clients to develop ethical communication guidelines, content creation best-practices, and what to look out for as you navigate the world of giving back.
Once we have a clear understanding of our client’s impact goals, and an iron-clad commitment to materialize those goals, we create a full-service communications strategy, including digital-first global media campaigns. This includes: creative proposals, campaign development and execution, and step-by-step overview from inception to launch through recap and reporting. We tailor a unique and completely custom approach that literally brings the impact stories to life, and honors its subjects through and through. This is the fun stuff: let’s get to it.
Content & Production
Our full-service content creation and production team includes a global network of photographers and videographers that create original content or masterfully repurpose your existing content. Because our work is worldwide, we employ a locals-first hiring strategy that allows us to bring on the best content creators from the countries that we work in, as well as keeping travel costs down for international projects.
Post campaign, we will align with your team to design and execute an ad spend strategy and help you structure a targeted audience based on campaign objectives. Additionally, we have in-house and third party capabilities to meet all of your marketing needs. We can custom create any digital or print asset to accompany our campaign strategy and we are more than happy to incorporate preferred vendors into our client workflow. Our capabilities include:
Websites and Landing Pages
Emails and Drip Campaigns
Social Media Management
SEO and AdWords
We can develop target audiences with any demographic you are looking to reach through our data segmenting on social. We will invest in creating thought provoking content that engages our community in an intentional, thought provoking way.
Deploy media via integrated marketing channels that align with our clients goals and overall strategy. Our services and capabilities include:
Paid Social Campaigns
Digital & Print Media Buys
Earned media (PR)
Our commitment to our clients is the a five-star working relationship and end result. We will be the first to admit when we are not the best team for the job or when we’ve gone outside our capabilities. Luckily, we love seeing our community flourish and are always happy to introduce you to the best team or person for the job.
Events and Experiential
Take your efforts offline and create a conversation. We work with our clients to host events, summits and conferences to showcase impact work and create real, authentic communication. We also work with clients to develop custom travel experiences and group outings. While we can advise on great non-profits to support with a donation, we do not produce hands-on volunteer experiences.
CORPORATE RETREATS, SUMMITS & COMMUNITY TRAVEL
We have the in-house ability produce custom itineraries for multi-day experiences across the globe. If you want to start an event from scratch, we’ll develop the run of show, program the speakers, manage the bookings and handle all back end logistics that come with in-person gatherings. We also build custom support portals to answer FAQ’s and customer outreach to ensure no time is lost in program management.